ETO Motors in partnership
with MOWO Social Initiatives
ETO Motors, India's largest Electric Mobility
as a Service (EMaaS) Company; MOWO
Social Initiatives, a social enterprise
committed to empowering women with
mobility as a skill, launched India's first
all-women electric 3-wheeler rally 'ETOwali',
which will traverse the length of the country
from Kanyakumari to Kashmir.
The 'ETOwali' rally will have an 8-member crew driving electric 3-wheelers (e3Ws), an electric motorcycle and an electric SUV, covering 3333 kilometres in 30 days. The rally will be flagged off from Kanyakumari and will travel through Madurai, Bengaluru, Hyderabad, Nagpur, Indore, Jaipur, and Delhi, culminating in Jammu. The 'ETOwali' rally aims to raise awareness about electric vehicles and how electric 3-wheelers are the optimal employment opportunity for women looking for a stable livelihood.